If you would like to join the AGRIinsight community and help us roll out a premium service delivery channel for rural families in Africa please contact us. We look forward to hearing from you!
Knowing your partners
One of the key success factors in any commercial partnership is to understand the business of your partners. We have been fortunate that we have partners that are both open and willing to share the challenges and opportunities they face in building their businesses as well as practicing clear communication that results in a strong …
AGRIinsight announces new Director to support development of our platform in East Africa.
The AGRIinsight Board is pleased to announce the appointment of Mr. Mihayo Wilmore as a Director of the Company from immediate effect. As Director, Mihayo will provide leadership to our initiatives specifically in Tanzania and to further the development and rollout of our Ubia Soko application. Mihayo will consolidate and build on our …
A platform for everyone – women make up 30% of early stage sign-ups
Our early stage field registration saw 30% sign ups coming from women. This is very encouraging as currently women are more likely to be denied access to agricultural services including inputs and finance. Although there is still some gender bias towards access to mobile phones (women are 10% less likely to own a phone), access is improving …
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We’ve launched! Farmers queue to sign up to app Ubia Soko
In Itete, situated in the Southern Highlands of Tanzania, farmers queued to register for our new app, Ubia Soko. We've been delighted with the turnout, and many farmers were keen to start using AgriInsight technology. What is Ubia Soko? Here is Ali Chikomela, who travelled by bicycle to register. Ali is part of the Mbaraji …
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Discovery – Day 13
We gained important insights from our work in Ngalimila this morning. Many farmers were complaining that they have tried using fertilisers but all they do is make the maize grow taller with no yield increases. Farmers are invariably buying cheaper urea and not complementing this with additional nutrients like P and K or new seeds. …
Messaging – Day 10
In each village we come to there is enthusiasm. The farmers' questions mainly revolve around prices, passwords and packages. Farmers are keen to understand the specifics of the inputs packages offered on Ubia Soko. Our message here today in Milmba focuses on matching inputs packages to particular commodities as well as how the platform can offer …
Ownership – Day 9
The traders we have been working with on the Ubia Soko rollout have started to lead in the training and awareness building sessions in the villages. The great thing is that they bring specific insights and local knowledge into these sessions as well as showing how Ubia Soko can help address real challenges that farmers …