We gained important insights from our work in Ngalimila this morning. Many farmers were complaining that they have tried using fertilisers but all they do is make the maize grow taller with no yield increases. Farmers are invariably buying cheaper urea and not complementing this with additional nutrients like P and K or new seeds. …
First phase completion – Day 12
We were finalising our initial field training sessions today. It’s been an insightful and valuable stage in our rollout. We are continuing with further farmer registration over the next 2-3 weeks. The traders with whom we have been working are taking over this part of the process - keen to extend registration. Our target is …
Hanging in there – Day 8
We have been pleased with turnout at our village-by-village rollout. One thing we are learning is the various routes we can take to scale the uptake by farmers. It is clear that the distributors and traders we are working with are keen to take on the farmer registration. One of the traders has been with …
Rural Logistics – Day 7
While we know some international development agencies encourage participation through so-called "sitting fees" - Ubia Soko relies on word of mouth, farmer networks and the usefulness of the product to attract interest - we use the app to message farmers. 70 plus smallholders, both men and women, travelled up to 4 kms to attend the …
Optimal Conditions – Day 6
In July a few of the Agriinsight team visited Mbalaji village. When we returned today we were encouraged to see that the farmers had kept their passwords and wanted to continue to use the Ubia Soko service. We worked with farmers who were keen to train and learn more and some helped new farmers to …
Rice Milling – Day 2
Although diesel powered toll milling is less powerful, in off grid locations like Magombera it's necessary for local farmers to find a way to dehusk rice. Ubia Soko is helping farmers to trade rice collectively and increase revenues.
In the Field – Day 1
Mwaya is in the Southern Highlands of Tanzania where our colleague Frederic is training farmers in using our Ubia Soko app. The app is designed to help farmers order inputs and trade their commodities.