One of the key areas of focus for AGRIinsight is to make sure that the field and technology teams work closely together. With good open communication between the two we can ensure that what we are building is relevant, useful and addresses some of the day-to-day challenges farmers face. Today Julius (in red shirt), Commercial Manager …
Last Saturday we organised a training session in Dar es Salaam with our partners at Twigalpha. We ran through the main functions of Ubia Soko and agreed on how we will register a further 1,000 plus farmers onto our platform. The feedback from our last field work has proved extremely valuable and allowed us to …
Continue reading "Preparing for farmer registration – Round 2"
The planning for farmer training and registration takes time. We are lucky that we are working with partners like Petrobena and Dicklukala, who have logistics experience particularly in the regions where we are operating. Knowledge of farmer behaviour is incredibly valuable when we are planning the Ubia Soko rollout; plus a clear understanding of what …
We are in Morogoro this week with our partners PetroBena and Dicklukala - looking forward to positive feedback from the field team, ensuring that the Ubia Soko rollout will bring huge benefits to farmers and the Agriculture industry in Tanzania. Stay tuned for updates!
The AGRIinsight field team has arrived back in Ifakara after two weeks on the road. This is a small rural town in the Kilombero District, Morogoro Region and is the main trading centre for Kilombero and Ulanga districts. It is also the headquarters of one of the main traders with whom we are working. When we …
We have learned over the years that you cannot implement field based programmes without partners. We recognise that although we may have the technology and knowhow to implement the rollout of our mobile app, Ubia Soko, we cannot do this on our own. It would be impossible. We have brought together partners to help make …
Meet the Ubia Soko field team on their stopover in Chisano today: Frédéric, Jesko and Joshua. Fred is our CIO and has lived and worked in Tanzania for many years; he has in-depth knowledge of the region. Jesko is one of the larger commodity traders in the Morogoro region and has been central to creating …
We gained important insights from our work in Ngalimila this morning. Many farmers were complaining that they have tried using fertilisers but all they do is make the maize grow taller with no yield increases. Farmers are invariably buying cheaper urea and not complementing this with additional nutrients like P and K or new seeds. …
We were finalising our initial field training sessions today. It’s been an insightful and valuable stage in our rollout. We are continuing with further farmer registration over the next 2-3 weeks. The traders with whom we have been working are taking over this part of the process - keen to extend registration. Our target is …
We recognise the importance of mainstreaming gender equality and social inclusion in our work. Research shows that involving women in agriculture creates more stable supply chains in addition to increased productivity and higher product quality. The gender gap in bank account use is currently about 10-15%, however the gap is being reversed in mobile money accounts, …
